As most businesses are experiencing low numbers right now, they’re struggling to figure out what to do to strengthen their company during this difficult time. If you’re looking for something to boost your business, consider creating or revamping a Twitter account.

Even though Twitter is not a new social platform and has been around since 2006, it is still one of the best platforms for businesses to connect with people on a personal level. It’s one of the best ways to have conversations with prospective clients and answer their questions. It has fast-paced, honest, and oftentimes comedic interactions that, if done right, lead to a reputation that attracts all types of people to your business.

Twitter is possibly the best platform to expand your client base. The people who use Twitter are extremely diverse, especially compared to users of different social media platforms. They’re all different ages, genders, etcetera and are from all around the world.

Another benefit to Twitter is the camaraderie between other businesses. If you’ve been looking for other businesses to refer your clients to for work that your business doesn’t do, you can use Twitter to communicate with other businesses easily and make connections to help each other out. This connection in the business community is especially important as we all strive to increase industry flow during this difficult time.

As long as a business’ tweets are witty and meaningful, a wide range of people will start interacting with them. They will bring in business and refer your company to their friends. Twitter is the place to find new business, interact in the business world, and establish your business as a contributor to its community.

If you’re ready to boost your business through Twitter but you’re not sure you have the time to set an account up and run it, email or call us at CeSI and we’ll do all the work for you! We can simply create a business account for you and get you started or we can do as much as posting tweets for your business as frequently as you would like. Also, if you would just like to learn more about best practices for Twitter, we can teach you!

If you would like to learn more about using Twitter for your business, read their Twitter Business basics guide.