Cascade e-Commerce Solutions, Inc.

“Social Media” Posts

The Importance of Editing

Every business owner knows that there are many things that are on their to-do list for their business, especially when it comes to their internet presence. They have to have an updated website, keep up with web maintenance, post to social media accounts, manage their online reputation, etc. It’s a lot. We know. However, there’s

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Digital Marketing Platforms

Help! My Business Needs Marketing ASAP!

In the past, we’ve had many companies come to us asking for help with marketing their brand to get money asap. Some of them come to us already believing that they know where to market to make the most money the fastest way possible. Other business owners come to us having no clue where to

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Business Boosters: Twitter

As most businesses are experiencing low numbers right now, they’re struggling to figure out what to do to strengthen their company during this difficult time. If you’re looking for something to boost your business, consider creating or revamping a Twitter account. Even though Twitter is not a new social platform and has been around since

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1, 2, 3, Say “Instagrammable!”

When it comes to making your mark in the social media world, consider making your business “Instagrammable.” Because Instagram is all about the looks, being Instagrammable means looking iconic, photogenic, likable, and share-worthy. Having spaces inside or outside of your business that inspire people to pull out their phones to take a picture is a

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Considering Bringing Your Social Media Work In-House?

There are essentially two options for supporting social media posting, engagement, and reputation management. One option is to assign an employee the responsibility for posting, monitoring, and engaging with customers through social media. The other is to engage a contractor to do this work. The benefits of having an employee support social media efforts: An

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What Is Reputation Management?

Reputation Management is the process of responding to reviews expressed publicly by customers and the media. Historically this work was performed by public relations professionals and was communicated through print, radio, and television.(1) The goal of reputation management is to maintain a positive image for a business or organization. How has reputation management changed? Reputation

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