Cascade e-Commerce Solutions, Inc.

Project: Lincoln South Food Hall

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Challenge

Lincoln South Food Hall needed a graphically-intensive website that would be visually pleasing enough to entice customers to eat food from their six restaurants. They provided specifically-designed PDFs for each of the six restaurants and the home page to be turned into a fully-operational, animated, responsive, secure web pages that worked quickly enough & was intuitive for customers to use.

Lincoln South Food Hall also needed its customers' reviews and comments on various social media read and given responses to keep customers happy with their brand.

Solution

Using a balance of WordPress tools and custom code, CeSI was able to make a site that looked as good as Lincoln South Food Hall’s other marketing & graphical material, but was still perfectly usable on both mobile & desktop devices.

By minifying, compressing, & caching files & using a Content Delivery Network, CeSI minimized the time it takes users to load Lincolnsfh.com.

Using security headers like “HTTP Strict Transport Security” (HSTS), “X-Frame-Options”, “X-Xss-Protection”, “X-Content-Type-Options”, “Referrer-Policy”, and “Content Security Policy”, CeSI minimized the chances of Lincolnsfh.com being hacked through attacks such as “Cross-Site Scripting”.

Meanwhile, we check Lincoln South's social media daily and act as a communication link between social media and Lincoln South Food Hall's leaders.

Result

Within two months of the website opening, it had gained 5,000 monthly visitors.

Within a year, Lincoln South Food Hall's Facebook page has gained 500 followers with a general 4.9 star rating, its Yelp pages for Lincoln South Food Hall itself and for each of its restaurants have 30 to 60 reviews with a general 4 star rating, and Lincoln South Food Hall has over 100 reviews with a general 4 star review on Google Maps.

Despite being graphically intensive, Lincolnsfh.com is 8% above the speed average as ranked by Google PageSpeed & 7% above the speed average for YSlow.

Lincolnsfh.com has an A ranking in Sophos’ securityheaders.io test.